Brief: Showcase the Times' Olympic 2012 coverage in a 200 page book. Display the best photography from medal-winning events to communicate Olympic athlete’s passion and encapsulate the GB Olympic spirit.
Response: We responded to the brief with strong art direction of images, repurposing newspaper content to ensure it worked well for a book layout. We presented some of the Times' best Olympic coverage using bold, graphic images in dynamic layouts, simultaneously encapsulating the GB Olympic spirit.